Running a business in a small town comes with its own set of unique challenges—and incredible opportunities. From the “fishbowl effect” where everyone knows your every move, to the limited customer base and resources, small town business life i...

If you’ve ever tried to follow someone else’s “proven” marketing formula only to feel like it just doesn’t fit your business, you’re not alone. The truth is—marketing isn’t one-size-fits-all. What works for one business may completely flop for ...

So many business owners look at marketing as this mysterious, hit-or-miss thing—like if you just post at the right time or go viral, the sales will magically roll in. But here’s the truth: marketing isn’t magic. It’s a system. And once you unde...

Marketing can feel like a never-ending to-do list — post on social media, grow your email list, update your website, make videos, run ads… no wonder so many business owners feel stuck before they even begin.In this episode, I’m cutting t...

“Just show up online” — sound familiar? It’s the advice every business owner hears, but rarely with any real guidance on how to turn that visibility into actual sales. In this episode, we’re calling out the vague marketing fluff and ge...