Getting under the hood – how to really know your customers and why it’s the best thing you can do for your business

Every marketer I know will talk about how it's incredibly important to know your customer.

In this episode I talk with fellow marketer Amy Annetts about getting under the hood of your business is the best thing you can do and why.

We dive into customer personas and demystify the art of creating them.

If you haven't got a crystal clear picture of who you're talking to online, listen in and take lots of notes. This is the most important marketing task you'll do this year.

Tune in 🎧

Download Amy's customer persona template here

Connect with me

Website: www.newschoolofmarketing.com
Facebook: @newschoolofmarketing
Instagram: @bianca_mckenzie

Work with me:

🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster.
https://newschoolofmarketing.com/accelerate

🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone.
https://newschoolofmarketing.com/mentoring

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