New School of Marketing

Why Your Offers Aren’t Selling (It’s Not Your Pricing)

Bianca McKenzie Season 15 Episode 209

If your offers aren’t selling, your first instinct might be to lower your price—but that’s usually not the real problem. Instead, the issue is often that your audience doesn’t fully understand the value of what you offer, they’re not convinced it’s the right solution, or they don’t see how it solves their problem immediately.

In today’s episode, we’ll cover:

✅ Why pricing isn’t the main reason people don’t buy.

✅ The real reasons your offer isn’t converting.

✅ How to improve your messaging, positioning, and urgency so that people say yes without hesitation.

If you’ve ever thought, "Maybe my price is too high," this episode will help you shift your focus to what actually matters—so you can increase sales without discounting your value.

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Website: www.newschoolofmarketing.com
Facebook: @newschoolofmarketing
Instagram: @bianca_mckenzie


Work with me:

🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster.
https://newschoolofmarketing.com/accelerate

🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone.
https://newschoolofmarketing.com/mentoring


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