New School of Marketing
The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
New School of Marketing
Latest Episodes
Taking Your Local Business Online Without Losing What Makes It Special
If you run a local business and you've been told you need to "go online" but something about that advice makes you uncomfortable—like maybe going online means losing the thing that makes your business worth coming to in the first place—this epi...
Why Marketing Still Feels Hard (Even When You Know What You're Doing)
You know what you're supposed to do. You've listened to the podcasts, you've taken the courses, you understand the strategy. And yet—sitting down to actually do your marketing still feels harder than it should.If that's you, this episode...
AI in Your Business: Let's Address the Elephant in the Room
There's a conversation happening in communities across Australia right now—in local Facebook groups, over café counters, in comment sections—and it's getting heated.Businesses using AI-generated content. And the people who are not happy ...
You Know More About Marketing Than You Think You Do
I've been a mentor for the Digital Solutions program for three years. In that time I've worked with close to a hundred small businesses across Tasmania—tradies, retailers, hospitality businesses, creatives, service providers, farmers. A hundred...