New School of Marketing
The place for smart, simple marketing strategies that will amplify your business results. Sharing practical tips, insider knowledge and actionable advice because marketing is something that every business owner can do.
New School of Marketing
Latest Episodes
Why Marketing Still Feels Hard (Even When You Know What You're Doing)
You know what you're supposed to do. You've listened to the podcasts, you've taken the courses, you understand the strategy. And yet—sitting down to actually do your marketing still feels harder than it should.If that's you, this episode...
AI in Your Business: Let's Address the Elephant in the Room
There's a conversation happening in communities across Australia right now—in local Facebook groups, over café counters, in comment sections—and it's getting heated.Businesses using AI-generated content. And the people who are not happy ...
You Know More About Marketing Than You Think You Do
I've been a mentor for the Digital Solutions program for three years. In that time I've worked with close to a hundred small businesses across Tasmania—tradies, retailers, hospitality businesses, creatives, service providers, farmers. A hundred...
Why I Created a Conference (And Why Events Might Be Your Best Marketing Move)
I want to tell you about something that has me completely, utterly, still-floating-months-later on a high.The Tasmanian Women in Business Conference happened earlier this year. And...
Stop Looking for the Shortcut: The Overnight Success Myth Nobody Talks About
If you've ever seen an ad promising six figures in ninety days, or a "simple system" that generates passive income while you sleep, and felt that uncomfortable cocktail of hope and inadequacy—this episode is for you.Because here's what t...